Campaign Number Report: The Weekly Report We Use to Decide Where to Spend Our Marketing Budget
A campaign number report connects every tracking number to real business results. Learn how Next REI uses Forefront CRM to measure campaign performance and make better marketing decisions.
How to Track Leads in Pipeline: From Phone Number to Payday
Most investors track leads, but almost none can tell you which campaign actually sent that lead. At Next REI, we had 18 tracking numbers running across direct mail, PPC, and our website, but when a deal closed, we still couldn't answer the simple question of where it came from. Here's how we built a six stage pipeline inside Forefront CRM that follows every lead from phone number all the way to revenue.
The ROI of Organization: How a Better System Makes You More Money in Real Estate
Organization is not about being tidy. It is about being profitable. And if you want to know how to increase ROI in real estate, this is where the answer starts.
Why Spreadsheets Fail Real Estate Investors: The Hidden Costs (Real Estate CRM vs Spreadsheets)
Relying on spreadsheets for your RE leads are a thing in the past. Invest in Forefront CRM to start building your business.
The $20,000 Lead Leak: Why Manual Tracking is Killing Your REI Profits
Discover how manual lead tracking leads to missed deals and learn the 4-step system to plug the leak in your real estate investing business.
How Savvy Investors Stop Losing Profitable Deals with a Follow-Up System
One missed follow-up cost me forty-seven thousand dollars. That moment revealed a hard truth every investor eventually learns: memory is not a system. In this piece, we explore why most deals close after multiple touches, how poor follow-up quietly kills profits, and how the right CRM turns chaos into consistent conversions.
How to Qualify Leads in Real Estate: The 7-Step System That Saves Hours and Closes More Deals
Warm Leads: 5 Ways Investors Lose Them (And Fixes)
Discover how real estate investors knowing and unknowingly throw away seller leads that could have been deals. We lose a lot of money when we waste seller leads!