“not bloated with subpar features”
Turn More Leads Into Deals With Less Work
Before Forefront Real Estate Investor CRM: Leads slipping through the cracks, sellers not being responded to, inconsistent follow up, nothing tracked, out of control. With Forefront CRM: Organized, no lead left behind, every seller communication responded to, automated follow up, everything tracked, in control.
Trusted by hundreds of smart scaling real estate investing companies.
Why Forefront?
Save Time By Visualizing Your Workflow
Easily customize your lead stages pipeline so that your team always knows what to do next.
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Easy Drag N Drop functionality
- Color-coded cards bubble up important leads
- See where every lead is at-a-glance
- Ensure tasks are done before progressing
Save Time and Do More Deals By Automating Your Follow Up
Benefit from as many as 50%+ more deals with Forefront handling your follow up for you in the background.
- Drip SMS/Emails/Scheduled tasks
- Messages automatically personalized
- Set a year worth of follow up messages within seconds
- Be at the forefront of the seller's mind when they are finally ready to sell
Close More Deals By Tracking All Communications
Integrate with smrtPhone, CallRail, and more to seamlessly track marketing calls, text messages, and voicemails so you know who said what and when.
- Send and receive SMS messages in Forefront
- Track your marketing campaigns per phone number
- Listen to call recordings and voicemails
- Full communication history for each lead
Track Your KPI’s In Real-Time and Stop Throwing Away Money On Under Performing Campaigns
Forefront CRM updates your KPI’s for you which saves you time and keeps you up to speed on what is actually going on in your business!
- 27 Datapoints (KPI's) Automatically Tracked
- The Tabular KPI View shows what happens each week and month
- The Funnel View shows you the outcomes from lead to deal for each marketing campaign
One Focus
While others get bogged down creating and supporting too many features that complicate their system and confuse their customers, we focus on features that improve your ability to turn a lead into a deal. Simple as that.
Forefront CRM Reviews
Turn more leads into deals with less work.
You don’t just have to take our word for it. Of course we think Forefront CRM is awesome. Forefront CRM reviews from happy customers are below. It’s amazing to have such a wonderful community of real estate investors that help us build Forefront into the #1 real estate investor CRM. Thank you!
What Our Customers Are Saying
"I love how visual this system is! You log in and all your leads are right there in front of you which makes it easy to quickly determine what needs to be done."
Lydia Taylor
Copper Key Properties"We have our latest deal under contract! Forefront has helped us track the deal and the progress. It has been important in legitimizing our business. "
Robert Bowness
Bonus Investing Group"Having the app on my phone allows me to keep working on the fly. It is clear and easy to work with and our team can stay up to date as the property moves through our pipeline."
Kelly Salmons
Chattanooga Property Solutions
Convert deals efficiently and effectively! That’s what Forefront enables our team to do without getting bogged down in countless manual tasks, lost leads, and loose ends.
Forefront simplifies the user experience and embeds our business processes so it’s easy for our new and experienced teammates alike to focus not on our technology, but on our core business of building relationships with sellers and closing deals.
Don Chamberlin
3D Property SolutionsForefront has been instrumental in allowing me to scale my business with detailed KPI’s that point me to my highest revenue generating lead sources and helping me manage leads from incoming to closed.
It has become my most used tool in taking my business to the next level.
Doug Price
Journey Properties LLC
Power your team with Forefront
Real Estate Marketing Audit: How to Find the Campaigns Worth Scaling (and Free Up Budget to Do It)
Most investors have campaign numbers they forgot about. A real estate marketing audit shows you which ones are worth scaling and which ones are ready to retire so your budget goes where it actually works.
Campaign Number Report: The Weekly Report We Use to Decide Where to Spend Our Marketing Budget
A campaign number report connects every tracking number to real business results. Learn how Next REI uses Forefront CRM to measure campaign performance and make better marketing decisions.
How to Track Leads in Pipeline: From Phone Number to Payday
Most investors track leads, but almost none can tell you which campaign actually sent that lead. At Next REI, we had 18 tracking numbers running across direct mail, PPC, and our website, but when a deal closed, we still couldn't answer the simple question of where it came from. Here's how we built a six stage pipeline inside Forefront CRM that follows every lead from phone number all the way to revenue.